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UX/UI Designer
UX/UI Designer
Challenges:
Creating an online shopping space for Levis (no app available for UK customers)
Reducing button options and steps to checkout in order to simplify shopping experience (taken from app research)
Enhancing UX through strong visuals
Results:
Less buttons and steps implemented to decrease time taken to reach checkout and prevent choice saturation for users
Clean UI and photo elements to improve the experience for the user